Agentic search: How AI agents will decide which brands get found
Agentic search is AI that evaluates and acts on behalf of users. Learn how it works and what it means for your brand visibility.
Michael is a Lead Editor for Semrush’s portfolio of websites, including Backlinko and Traffic Think Tank. Since 2013, Michael has practiced SEO and content marketing. He’s managed many websites, including a notable acquisition in 2023. His work has been featured in HuffPost, WebMD, and Lifehacker. Lately, Michael has been really into anime. The epic stories have kind of ruined Hollywood movies for him. He gets the same empty feeling when he sees copycat content on the internet.
Contributor
What Is an AI Agent? (And What AI Agents Mean for Your Brand’s Visibility)
AI agents research, evaluate, and act on behalf of users. Learn how they work, why they matter for brand visibility, and how to prepare your digital presence.
The agentic web: How AI agents decide which brands make the cut
AI agents are browsing, comparing, and buying on behalf of your customers. Here‘s what the agentic web means for your brand visibility strategy.